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Welcome!
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At Names in the News we strive to maximize your returns and list revenue using our expertise, unprecedented industry access, advanced analytics, and more than four decades of experience to get you the best results possible. Click here for more information on what Names in the News can do for you. As...
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Spotlight: UNICEF
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UNICEF, the United Nations Children’s Fund, helps save, protect and improve the lives of children in over 150 countries through immunization, education, health care, nutrition, clean water, and sanitation programs. UNICEF is non-partisan and non-discriminatory, and gives the highest priority...
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Stay Connected
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Names in the News is your expert source for acquisition trends and cutting edge mailing strategy. To stay up-to-date with tips and strategies you can implement now to improve your mail acquisition campaign performance, join our mailing list to the right, and follow us on Twitter (@inga_nin) and Facebook...
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7 Tips to Improve Your Direct Mail Acquisition
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Improve your direct mail acquisition with these tips taken from the “45 Ideas in 60 Minutes Panel” presented by Names in the News’ Jennifer Deerr at the DMA Nonprofit Federation Conference in Washington, DC in January 2010. 1. Test Expires Don’t rule out testing deeper into a file...
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Spotlight: Center for Biological Diversity
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The Center for Biological Diversity announced on March 10, 2010 that they were successful in helping to add 48 Kauai species to the Endangered Species Act. Due to a 2004 petition and two lawsuits filed by the Center for Biological Conservancy, the U.S. Fish and Wildlife Service announced that the species...
The largest not-for-profit recreational cycling organization in the U.S. offering membership, maps, information and group tours for on and off-road cyclists. ACA (Adventure Cycling Association) publishes Adventure Cyclist Magazine 9 times a year and also publishes Cyclosource- a map ...
Names in the News
Acquisition Advisor 2009 Overview Welcome to the latest edition of Names in the News’ Acquisition Advisor, covering 2009 performance. Based on a broad mailer group and our many collective years of list planning, Acquisition Advisor provides actionable results analysis and ...
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Recently Updated Lists
Lists that Have been updated in the last 8 weeks. Recommended Lists
If you’re looking for fresh ideas for your next campaign, we can help! We use continuation usage from the past 12 months to identify the top-performing lists for each market.
